Get Set Up To Serve and To
Succeed
By Terry L. Brock, MBA, CSP
I’m fixing
my condo up a bit. You know what it is like…
you get some new furniture, some new carpeting,
etc. etc. Living in Central Florida, I like
to have friends and associates over to visit
and enjoy the weather we have here.
Like you, I shopped around town to first get
educated about the marketplace and to learn
about prices at various locations. Well, that
was a big education for this single guy who
knows precious little about colors, styles,
etc. etc. Whew! However, it was a good learning
experience.
Yet, one thing I noticed that caught my attention
has ramifications for you and me in our business.
I bought a lot of patio furniture and some carpeting
from a large national chain store. I called
ahead, talked with people in the flooring department
and asked a lot of questions about outdoor carpet,
tile, ceramic vs. porcelain, etc. This fashion-challenged
guy was learning!
When I went to the store, the person I worked
with was exceptionally helpful. He’s the
kind of guy that a smart businessperson would
want to hire. He was gracious, knowledgeable
and even took me to departments in the store
outside his assigned area.
But there was a problem. No, the problem wasn’t
with my helpful store person. It was with their
system. Their system required me to come back
to the store just to sign some papers.
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